Company profile
air up®
Taste by Scent. No artificials. No sugar. Just water.
- Industry
- Food and Beverage Manufacturing
- Employees
- 291
- Headquarters
- Munich, Bavaria
- Founded
- 2019
- LinkedIn followers
- 38,278
- Office locations
- 1
air up® company summary
air up® is a company in the Food and Beverage Manufacturing industry, headquartered in Munich, Bavaria, founded in 2019. On LinkedIn the company has around 291 employees and 38,278 followers.
What technology does air up® use?
No technologies detected yet. Warmrank rechecks company websites on a rolling basis.
About air up®
air up® is so much more than a water bottle. As the world’s first refillable drinking system that flavors water through scent alone: it’s a hydration revolution. What's meant by this? Science shows that the majority of what we perceive as flavor is actually derived from scents. Our one-of-a-kind drinking system transports carefully-crafted flavors from our pods through the mouth all the way to your olfactory receptors - and that's when your brain perceives the scent as flavor. This is called “retronasal olfaction” - just drinking water, but perceiving it as a flavored beverage. Mind-blowing, we know. But it’s just science.* Since its launch in Europe in July 2019, air up® has grown into a company that operates in over 11 countries, has more than 300 employees, and enjoys a customer base in the millions. Interested in following the #thinknewdrinknew journey? Check us out on Facebook and Instagram. Let’s make scents of it [together]. *Link to study regarding taste found here: https://flavourjournal.biomedcentral.com/articles/10.1186/s13411-015-0040-2#:~:text=It%20is%20frequently%20asserted%20that,from%20the%20sense%20of%20smell.
Where is air up® located?
air up® lists 1 location.
Compare companies similar to air up®
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| Company | Industry | Employees | Founded | Headquarters |
|---|---|---|---|---|
air up® air-up.com | Food and Beverage Manufacturing | 291 | 2019 | Munich, Bavaria |
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Frequently asked questions about air up®
What does air up® do?
air up® is so much more than a water bottle. As the world’s first refillable drinking system that flavors water through scent alone: it’s a hydration revolution. What's meant by this? Science shows that the majority of what we perceive as flavor is actually derived from scents. Our one-of-a-kind drinking system transports carefully-crafted flavors from our pods through the mouth all the way to your olfactory receptors - and that's when your brain perceives the scent as flavor. This is called “retronasal olfaction” - just drinking water, but perceiving it as a flavored beverage. Mind-blowing, we know. But it’s just science.* Since its launch in Europe in July 2019, air up® has grown into a company that operates in over 11 countries, has more than 300 employees, and enjoys a customer base in the millions. Interested in following the #thinknewdrinknew journey? Check us out on Facebook and Instagram. Let’s make scents of it [together]. *Link to study regarding taste found here: https://flavourjournal.biomedcentral.com/articles/10.1186/s13411-015-0040-2#:~:text=It%20is%20frequently%20asserted%20that,from%20the%20sense%20of%20smell.
How many employees does air up® have?
air up® has around 291 employees on LinkedIn.
Where is air up® headquartered?
air up® is headquartered in Munich, Bavaria.
When was air up® founded?
air up® was founded in 2019.
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