Company profile

BRCĒ

Laces That NEVER QUIT.®

Industry
Manufacturing
Employees
9
Headquarters
Detroit, MI
Founded
2024
LinkedIn followers
1,997
Office locations
1

BRCĒ company summary

BRCĒ is a company in the Manufacturing industry, headquartered in Detroit, MI, founded in 2024. On LinkedIn the company has around 9 employees and 1,997 followers. Its listed specialties include Sneakers, Footwear, Accessories, Material-Tech, Industrial.

What technology does BRCĒ use?

No technologies detected yet. Warmrank rechecks company websites on a rolling basis.

About BRCĒ

BRCĒ is redefining what athletes expect from their shoelaces. The company engineers space-grade, micro-interlocking laces designed to stay tied, stay strong, and stay ready—no matter the sport, weather, or motion. Its patented polymer composites, Lattice Grip® Technology, grips tighter and lasts longer than traditional lock or stretch laces, eliminating the need for constant retying even under high athletic stress. Whether for running, football, soccer, or everyday wear, BRCĒ products deliver unmatched durability, comfort, and reliability. From running laces to basketball and hockey laces compatible with brands like Nike, Adidas, and New Balance, BRCĒ is setting a new standard for performance footwear accessories. The laces resist fraying, distribute pressure evenly, and absorb impact across sports—helping athletes focus on movement, not maintenance. At BRCĒ, innovation meets resilience. The company’s mission is to build precisely engineered products that don’t just brace shoes to feet—they brace motion. Learn more and get performance athletic laces at https://www.brce.shop Featured at: TechCrunch 2025 SXSW 2025 CES 2025 Techstars Founder Catalyst 2024 Sneaker Con Detroit 2024

Specialties

SneakersFootwearAccessoriesMaterial-TechIndustrialTactical

Where is BRCĒ located?

BRCĒ lists 1 location.

Detroit, MI, USHQ

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Frequently asked questions about BRCĒ

What does BRCĒ do?

BRCĒ is redefining what athletes expect from their shoelaces. The company engineers space-grade, micro-interlocking laces designed to stay tied, stay strong, and stay ready—no matter the sport, weather, or motion. Its patented polymer composites, Lattice Grip® Technology, grips tighter and lasts longer than traditional lock or stretch laces, eliminating the need for constant retying even under high athletic stress. Whether for running, football, soccer, or everyday wear, BRCĒ products deliver unmatched durability, comfort, and reliability. From running laces to basketball and hockey laces compatible with brands like Nike, Adidas, and New Balance, BRCĒ is setting a new standard for performance footwear accessories. The laces resist fraying, distribute pressure evenly, and absorb impact across sports—helping athletes focus on movement, not maintenance. At BRCĒ, innovation meets resilience. The company’s mission is to build precisely engineered products that don’t just brace shoes to feet—they brace motion. Learn more and get performance athletic laces at https://www.brce.shop Featured at: TechCrunch 2025 SXSW 2025 CES 2025 Techstars Founder Catalyst 2024 Sneaker Con Detroit 2024

How many employees does BRCĒ have?

BRCĒ has around 9 employees on LinkedIn.

Where is BRCĒ headquartered?

BRCĒ is headquartered in Detroit, MI.

When was BRCĒ founded?

BRCĒ was founded in 2024.

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