Company profile

Digital Bites

Virtual Reality simulations software for food consumer insights. Company Closed.

Industry
Market Research
Employees
1
Headquarters
Thessaloniki
Founded
2022
Office locations
1

Digital Bites company summary

Digital Bites is a company in the Market Research industry, headquartered in Thessaloniki, founded in 2022. On LinkedIn the company has around 1 employees. Its listed specialties include Virtual Reality (VR), Behavioral Research, Sensory Research, Concept testing, Packaging testing.

What technology does Digital Bites use?

No technologies detected yet. Warmrank rechecks company websites on a rolling basis.

About Digital Bites

[CLOSED] – Digital Bites: An Innovation in Sensory & VR Product Testing Digital Bites (2022–2026) was a food-tech and consumer insights startup dedicated to ending failed product launches through immersive VR technology. Originally founded to explore the boundaries of virtual taste and smell, the company evolved into a platform that leveraged Virtual Reality (VR) to simulate hyper-realistic retail environments. Our Mission & Impact: We aimed to replace slow, biased focus groups with data-driven behavioral simulations. By using VR, we enabled global CPG brands to perform sensory, pack, and concept tests in digital environments that mirrored real-world shopping behaviors. Our methodology provided teams with the ability to test packaging design, shelf placement, and pricing strategies in days rather than months. Key Achievements: Validated Results: Delivered up to 20X ROI for early pilot customers. Global Recognition: Collaborated with industry giants like Unilever and Nestlé, and earned multiple academic and industry awards. Innovation: Bridged the gap between sensory science and virtual simulation to help brands reduce waste and increase launch confidence. The Transition: While the problem of product failure remains very real, Digital Bites officially ceased operations to make way for the next generation of automated insight tools. We are proud of the "industry-defining" work our team and partners achieved during this chapter. 🌐 Historical Site (live until Nov 2026): digitalbites.xyz

Specialties

Virtual Reality (VR)Behavioral ResearchSensory ResearchConcept testingPackaging testingMarket researchNeuromarketingMerchandising studiesArtificial IntelligenceFMCGsNew Product DevelopmentAgile

Where is Digital Bites located?

Digital Bites lists 1 location.

Thessaloniki, GR, GRHQ
Georgiou Papandreou 78

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Frequently asked questions about Digital Bites

What does Digital Bites do?

[CLOSED] – Digital Bites: An Innovation in Sensory & VR Product Testing Digital Bites (2022–2026) was a food-tech and consumer insights startup dedicated to ending failed product launches through immersive VR technology. Originally founded to explore the boundaries of virtual taste and smell, the company evolved into a platform that leveraged Virtual Reality (VR) to simulate hyper-realistic retail environments. Our Mission & Impact: We aimed to replace slow, biased focus groups with data-driven behavioral simulations. By using VR, we enabled global CPG brands to perform sensory, pack, and concept tests in digital environments that mirrored real-world shopping behaviors. Our methodology provided teams with the ability to test packaging design, shelf placement, and pricing strategies in days rather than months. Key Achievements: Validated Results: Delivered up to 20X ROI for early pilot customers. Global Recognition: Collaborated with industry giants like Unilever and Nestlé, and earned multiple academic and industry awards. Innovation: Bridged the gap between sensory science and virtual simulation to help brands reduce waste and increase launch confidence. The Transition: While the problem of product failure remains very real, Digital Bites officially ceased operations to make way for the next generation of automated insight tools. We are proud of the "industry-defining" work our team and partners achieved during this chapter. 🌐 Historical Site (live until Nov 2026): digitalbites.xyz

How many employees does Digital Bites have?

Digital Bites has around 1 employees on LinkedIn.

Where is Digital Bites headquartered?

Digital Bites is headquartered in Thessaloniki.

When was Digital Bites founded?

Digital Bites was founded in 2022.

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