Company profile
Flora & Curl
We are on a mission to make textured haircare simple and more sustainable.
- Industry
- Retail Health and Personal Care Products
- Employees
- 7
- Headquarters
- Birmingham, England
- Founded
- 2017
- LinkedIn followers
- 5,214
- Office locations
- 1
Flora & Curl company summary
Flora & Curl is a company in the Retail Health and Personal Care Products industry, headquartered in Birmingham, England, founded in 2017. On LinkedIn the company has around 7 employees and 5,214 followers. Its listed specialties include Beauty.
What technology does Flora & Curl use?
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About Flora & Curl
Flora & Curl is a high-performance, botanical haircare range with a mission to simplify the textured haircare routine. We believe that taking care of textured haircare should be simple, effective and enjoyable. Compared to the norm, our products are free from synthetic fragrances. We take a wellness approach to haircare, with formulations that are scented purely by plants. How it started: Flora & Curl was launched in 2017 by Rose Ovensehi, after her experience with extremely brittle and dry hair. After a long break from using chemical relaxers to straighten her hair, she began mixing in her kitchen using pure and raw botanical ingredients, from oils to butters and botanical waters with the goal of keeping her routine quick and simple. While developing the formulae, she realised that she didn’t want to create a range that would that would require too many steps to achieve her desired results. The functionality of our core collections, ‘Style Me’, ‘Hydrate Me’, 'Strengthen Me', ‘Soothe Me’ and ‘Protect Me’ makes it easier for customers to understand the function and purpose of each product within their routine. Our line of products are ideal for those looking to start their natural hair routine, or those who are experienced and looking to streamline their current hair routine. Through a minimalist approach, Flora & Curl’s line of products turns haircare into selfcare, by making taking care of textured hair (curls, coils and wave) simpler.
Specialties
Where is Flora & Curl located?
Flora & Curl lists 1 location.
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Frequently asked questions about Flora & Curl
What does Flora & Curl do?
Flora & Curl is a high-performance, botanical haircare range with a mission to simplify the textured haircare routine. We believe that taking care of textured haircare should be simple, effective and enjoyable. Compared to the norm, our products are free from synthetic fragrances. We take a wellness approach to haircare, with formulations that are scented purely by plants. How it started: Flora & Curl was launched in 2017 by Rose Ovensehi, after her experience with extremely brittle and dry hair. After a long break from using chemical relaxers to straighten her hair, she began mixing in her kitchen using pure and raw botanical ingredients, from oils to butters and botanical waters with the goal of keeping her routine quick and simple. While developing the formulae, she realised that she didn’t want to create a range that would that would require too many steps to achieve her desired results. The functionality of our core collections, ‘Style Me’, ‘Hydrate Me’, 'Strengthen Me', ‘Soothe Me’ and ‘Protect Me’ makes it easier for customers to understand the function and purpose of each product within their routine. Our line of products are ideal for those looking to start their natural hair routine, or those who are experienced and looking to streamline their current hair routine. Through a minimalist approach, Flora & Curl’s line of products turns haircare into selfcare, by making taking care of textured hair (curls, coils and wave) simpler.
How many employees does Flora & Curl have?
Flora & Curl has around 7 employees on LinkedIn.
Where is Flora & Curl headquartered?
Flora & Curl is headquartered in Birmingham, England.
When was Flora & Curl founded?
Flora & Curl was founded in 2017.
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