Company profile
LiftLab
The Full-Funnel MMM and Incrementality Testing Platform.
- Industry
- Software Development
- Employees
- 119
- Headquarters
- Oakland, California
- Founded
- 2018
- LinkedIn followers
- 6,053
- Office locations
- 1
LiftLab company summary
LiftLab is a company in the Software Development industry, headquartered in Oakland, California, founded in 2018. On LinkedIn the company has around 119 employees and 6,053 followers. Its listed specialties include Marketing Mix Modeling, Incrementality Testing, Long Term Brand Value Measurement, Real-Time Budget Optimization, Full-Funnel Budget Planning.
What technology does LiftLab use?
No technologies detected yet. Warmrank rechecks company websites on a rolling basis.
About LiftLab
LiftLab is the Full-funnel MMM and Incrementality Testing platform that integrates daily intelligence, causal experimentation, and long-term brand forecasting into a unified, self-improving system. PlatformSense updates the model every 24 hours with live ad platform signals, eliminating 90-day data lags and providing same-day budget insights. Geo experiments continuously calibrate response curves. The Long-Term Brand Effects module quantifies brand equity as a forward-looking P&L asset rather than a vanity metric. This closed loop across modeling, experimentation, and forecasting ensures every dollar spent on brand and performance delivers measurable economic value that your CFO can validate.
Specialties
Where is LiftLab located?
LiftLab lists 1 location.
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Frequently asked questions about LiftLab
What does LiftLab do?
LiftLab is the Full-funnel MMM and Incrementality Testing platform that integrates daily intelligence, causal experimentation, and long-term brand forecasting into a unified, self-improving system. PlatformSense updates the model every 24 hours with live ad platform signals, eliminating 90-day data lags and providing same-day budget insights. Geo experiments continuously calibrate response curves. The Long-Term Brand Effects module quantifies brand equity as a forward-looking P&L asset rather than a vanity metric. This closed loop across modeling, experimentation, and forecasting ensures every dollar spent on brand and performance delivers measurable economic value that your CFO can validate.
How many employees does LiftLab have?
LiftLab has around 119 employees on LinkedIn.
Where is LiftLab headquartered?
LiftLab is headquartered in Oakland, California.
When was LiftLab founded?
LiftLab was founded in 2018.
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