Company profile
Maibel
Emotionally intelligent AI wellness companion for women. Most apps track steps. Ours texts back.
- Industry
- Wellness and Fitness Services
- Employees
- 4
- Founded
- 2025
Maibel company summary
Maibel is a company in the Wellness and Fitness Services industry, founded in 2025. On LinkedIn the company has around 4 employees.
What technology does Maibel use?
No technologies detected yet. Warmrank rechecks company websites on a rolling basis.
About Maibel
Most wellness apps track steps. Ours texts back. Maibel is an AI-native startup building emotionally intelligent wellness companions for women - combining behavioral science, narrative design, and conversational AI into a product that shows up the way a great coach would - without the burnout, and available 24/7. 74% of women abandon wellness apps after 10 uses. Not because they lack discipline, but because the tools lack understanding of the complexities of being a woman. We're fixing that by making wellness feel like a relationship, not a task. Pre-launch, we are challenging industry benchmarks: - 77% Day-7 retention (2× wellness app industry average) - 9/10 beta users forming emotional bonds by Day 5 - 8–10 NPS scores throughout beta waves - 300+ waitlist users ahead of launch Founder Mabel Loh brings 16 years of lived experience, half a decade of coaching hundreds of women through sustainable transformation, and the personal conviction of someone who lost 45kg and rebuilt her relationship with her body from the ground up. With self-taught technical literacy, she has since been featured in The Straits Times, spoken at Entrepreneurship Roundtable (enTR) in Hong Kong, and pitched at AppWorks accelerator in Taiwan. We exist to prove that emotionally intelligent technology can help women form healthier relationships with their bodies and to set a new standard for how technology supports women's wellbeing at scale. We are building the platform women have always deserved, designed by women who understand that most deeply. 📩 mabel@maibel.com 🌐 www.maibel.com
Compare companies similar to Maibel
More companies in Wellness and Fitness Services.
| Company | Industry | Employees | Founded | Headquarters |
|---|---|---|---|---|
Maibel maibel.com | Wellness and Fitness Services | 4 | 2025 | - |
 American Heart Association heart.org | Wellness and Fitness Services | 11,508 | 1924 | Dallas, Texas |
 Grupo Fleury grupofleury.com.br | Wellness and Fitness Services | 15,452 | 1926 | São Paulo, SP |
 Curefit cult.fit | Wellness and Fitness Services | 4,116 | - | Bangalore, Karnataka |
 ActiveHealth aetna.com | Wellness and Fitness Services | 40,758 | - | Hartford, Connecticut |
 Hospital São Camilo SP hospitalsaocamilosp.org.br | Wellness and Fitness Services | 11,056 | - | São Paulo, SP |
 Wellhub wellhub.com | Wellness and Fitness Services | 2,488 | 2012 | New York, NY |
 Herbalife herbalife.com | Wellness and Fitness Services | 15,220 | 1980 | Los Angeles, CA |
 Healthify healthifyme.com | Wellness and Fitness Services | 1,494 | - | Bangalore, Karnataka |
 Lemonilo lemonilo.com | Wellness and Fitness Services | 617 | 2016 | Jakarta Barat, DKI Jakarta |
 WHOOP whoop.com | Wellness and Fitness Services | 1,556 | 2012 | Boston, MA, US |
Frequently asked questions about Maibel
What does Maibel do?
Most wellness apps track steps. Ours texts back. Maibel is an AI-native startup building emotionally intelligent wellness companions for women - combining behavioral science, narrative design, and conversational AI into a product that shows up the way a great coach would - without the burnout, and available 24/7. 74% of women abandon wellness apps after 10 uses. Not because they lack discipline, but because the tools lack understanding of the complexities of being a woman. We're fixing that by making wellness feel like a relationship, not a task. Pre-launch, we are challenging industry benchmarks: - 77% Day-7 retention (2× wellness app industry average) - 9/10 beta users forming emotional bonds by Day 5 - 8–10 NPS scores throughout beta waves - 300+ waitlist users ahead of launch Founder Mabel Loh brings 16 years of lived experience, half a decade of coaching hundreds of women through sustainable transformation, and the personal conviction of someone who lost 45kg and rebuilt her relationship with her body from the ground up. With self-taught technical literacy, she has since been featured in The Straits Times, spoken at Entrepreneurship Roundtable (enTR) in Hong Kong, and pitched at AppWorks accelerator in Taiwan. We exist to prove that emotionally intelligent technology can help women form healthier relationships with their bodies and to set a new standard for how technology supports women's wellbeing at scale. We are building the platform women have always deserved, designed by women who understand that most deeply. 📩 mabel@maibel.com 🌐 www.maibel.com
How many employees does Maibel have?
Maibel has around 4 employees on LinkedIn.
When was Maibel founded?
Maibel was founded in 2025.
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