Company profile

MISSION

We're innovating a cooler future for your comfort and performance. #onamission

Industry
Retail
Employees
102
Headquarters
Purchase, New York
Founded
2008
LinkedIn followers
5,402
Office locations
3

MISSION company summary

MISSION is a company in the Retail industry, headquartered in Purchase, New York, founded in 2008. On LinkedIn the company has around 102 employees and 5,402 followers. Warmrank detected 26 technologies across 18 categories on mission.com, including Amazon Advertising, Anthropic, Apple Pay. The company lists 3 office locations. Its listed specialties include Cooling Towels, Cooling Accessories, Socks, Underwear, Hats.

What technology does MISSION use?

Warmrank detected 26 technologies on mission.com, last checked July 2026. Click any tool to see other companies that use it.

JavaScript libraries

A/B Testing

Artificial Intelligence

Marketing automation

Page builders

Payment processors

Performance

Security

Shipping carriers

SSL/TLS certificate authorities

Show 2 more technologies

About MISSION

In 2008, MISSION was co-founded by a dynamic group, including scientists, engineers, and renowned athletes like Serena Williams, Dwyane Wade, and Drew Brees, alongside heat health and safety experts. Recognizing the escalating dangers of heat and the inadequacy of existing solutions, this collective seized the opportunity to pioneer wearable cooling innovations. Their vision extended beyond merely enhancing comfort and safety during activities in the heat—it aimed to revolutionize overall health, wellness, productivity, and performance. Fast forward fourteen years, and MISSION stands as the unequivocal market leader in the U.S. The company specializes in year-round wearable cooling and heat-relief innovations, ensuring optimal comfort, safety, recovery, and performance in moments of heat and sweat. MISSION Cooling Gear is now accessible in over 25,000 retail stores, online, and industrial/commercial channels, providing crucial support for American workers navigating challenging working conditions. MISSION's market dominance is rooted in its arsenal of patented and proprietary technologies, empowering users to tackle even the most demanding heat conditions. Aligned with the HEAT-Safety Guidelines recommended by the Korey Stringer Institute and the Heat Safety & Performance Coalition (HSPC), MISSION's product portfolio reflects a commitment to enhancing safety and performance in heat-intensive environments. This non-profit organization, dedicated to the well-being of workers, athletes, and warfighters in the United States, collaborates with MISSION, KSI, and HSPC to conduct research initiatives. These collaborative efforts yield valuable insights, contributing to the establishment of new national guidelines and informing HEAT-safety standards. Simultaneously, they provide a comprehensive 360-degree HEAT-safety ecosystem for companies prioritizing employee protection and productivity in severe working conditions.

Specialties

Cooling TowelsCooling AccessoriesSocksUnderwearHatsConsumerIndustrialUniformHeat SafetyPerformance

Where is MISSION located?

MISSION lists 3 office locations.

Purchase, New York, USHQ
4 Manhattanville Rd
Dallas, TX, US
Grand Rapids, MI, US

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Frequently asked questions about MISSION

What does MISSION do?

In 2008, MISSION was co-founded by a dynamic group, including scientists, engineers, and renowned athletes like Serena Williams, Dwyane Wade, and Drew Brees, alongside heat health and safety experts. Recognizing the escalating dangers of heat and the inadequacy of existing solutions, this collective seized the opportunity to pioneer wearable cooling innovations. Their vision extended beyond merely enhancing comfort and safety during activities in the heat—it aimed to revolutionize overall health, wellness, productivity, and performance. Fast forward fourteen years, and MISSION stands as the unequivocal market leader in the U.S. The company specializes in year-round wearable cooling and heat-relief innovations, ensuring optimal comfort, safety, recovery, and performance in moments of heat and sweat. MISSION Cooling Gear is now accessible in over 25,000 retail stores, online, and industrial/commercial channels, providing crucial support for American workers navigating challenging working conditions. MISSION's market dominance is rooted in its arsenal of patented and proprietary technologies, empowering users to tackle even the most demanding heat conditions. Aligned with the HEAT-Safety Guidelines recommended by the Korey Stringer Institute and the Heat Safety & Performance Coalition (HSPC), MISSION's product portfolio reflects a commitment to enhancing safety and performance in heat-intensive environments. This non-profit organization, dedicated to the well-being of workers, athletes, and warfighters in the United States, collaborates with MISSION, KSI, and HSPC to conduct research initiatives. These collaborative efforts yield valuable insights, contributing to the establishment of new national guidelines and informing HEAT-safety standards. Simultaneously, they provide a comprehensive 360-degree HEAT-safety ecosystem for companies prioritizing employee protection and productivity in severe working conditions.

What technology does MISSION use?

Warmrank detected 26 technologies on mission.com, including Amazon Advertising, Anthropic, Apple Pay, Canva, Cart Functionality, Cloudflare, DX, Elevar.

How many employees does MISSION have?

MISSION has around 102 employees on LinkedIn.

Where is MISSION headquartered?

MISSION is headquartered in Purchase, New York.

Where does MISSION have offices?

MISSION lists 3 office locations, including Purchase, New York, US; Dallas, TX, US; Grand Rapids, MI, US.

When was MISSION founded?

MISSION was founded in 2008.

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