Company profile
Journal of Consumer Research
JCR publishes empirical, theoretical, and methodological papers of the highest quality on topics in consumer research.
- Industry
- Advertising Services
- Employees
- 6
- Founded
- 1974
Journal of Consumer Research company summary
Journal of Consumer Research is a company in the Advertising Services industry, founded in 1974. On LinkedIn the company has around 6 employees. Its listed specialties include Consumer Behavior, Consumer Psychology, Marketing.
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About Journal of Consumer Research
The Journal of Consumer Research publishes scholarly research that describes and explains consumer behavior. Empirical, theoretical, and methodological articles on consumers—including perspectives related to fields such as psychology, marketing, sociology, economics, communications, and anthropology—are featured in this multi-disciplinary journal. The primary thrust of JCR is academic, rather than managerial, with topics ranging from micro-level processes (such as brand choice) to more macro-level issues (such as the development of materialistic values). Bernd Schmitt, Editor-in-Chief June Cotte, Editor Markus Giesler, Editor Andrew Stephen, Editor Stacy Wood, Editor
Specialties
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Frequently asked questions about Journal of Consumer Research
What does Journal of Consumer Research do?
The Journal of Consumer Research publishes scholarly research that describes and explains consumer behavior. Empirical, theoretical, and methodological articles on consumers—including perspectives related to fields such as psychology, marketing, sociology, economics, communications, and anthropology—are featured in this multi-disciplinary journal. The primary thrust of JCR is academic, rather than managerial, with topics ranging from micro-level processes (such as brand choice) to more macro-level issues (such as the development of materialistic values). Bernd Schmitt, Editor-in-Chief June Cotte, Editor Markus Giesler, Editor Andrew Stephen, Editor Stacy Wood, Editor
How many employees does Journal of Consumer Research have?
Journal of Consumer Research has around 6 employees on LinkedIn.
When was Journal of Consumer Research founded?
Journal of Consumer Research was founded in 1974.
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