Company profile

The Lab Insight & Strategy

Brilliant leaps for brandkind | Certified B Corp

Industry
Market Research
Employees
40
Headquarters
Richmond, Victoria
Founded
2006
LinkedIn followers
6,953
Office locations
3

The Lab Insight & Strategy company summary

The Lab Insight & Strategy is a company in the Market Research industry, headquartered in Richmond, Victoria, founded in 2006. On LinkedIn the company has around 40 employees and 6,953 followers. The company lists 3 office locations. Its listed specialties include Brand strategy & positioning, Semiotics, Qualitative Insights, behavioural science, cultural insight.

What technology does The Lab Insight & Strategy use?

No technologies detected yet. Warmrank rechecks company websites on a rolling basis.

About The Lab Insight & Strategy

The Lab is a creative human understanding practice where ambitious brands come to make brilliant leaps. Founded in 2006, our fiercely independent collective of strategic thinkers fuses the powerful forces of culture, behaviour, and technology to reveal fresh perspectives that enable brands to take advantage of our rapidly changing society and stay ahead of change. Our areas of brilliance: Brand & Communications - Building distinctive brands that matter to people today, and tomorrow. Innovation and NPD - Disrupting with culturally charged ideas that solve unmet human needs. Experience & Journey - Creating brand, not bland, experiences. Audience Discovery - Illuminating the people you are designing for. Cultural Intelligence - Uncovering the cultural dynamics that shape people's behaviour now and in the future. Behavioural Science - Igniting positive behaviour change. We’re lighting the way forward with an eye on the bigger picture. As a company committed to the triple bottom line, we maintain a sharp focus on our work, the wellbeing of our people and the impact on our place. As a certified B Corp, we meet the highest verified standards of social and environmental performance, public transparency, and legal accountability, and aspire to use the power of business to address social and environmental challenges. We’re committed to reconciliation and have completed our Reflect RAP to drive change and unification. We’re proud of our progressive and flexible approach to work and wellness, with our generous leave policies and inclusive parental leave program.

Specialties

Brand strategy & positioningSemioticsQualitative Insightsbehavioural sciencecultural insightdata sciencecommunication developmentcategory planninginnovationNPDCustomer Journey MappingCXsegmentationCustomer Value PropositionsBrand and communication performanceTerritory DevelopmentProduct / Service IdeationDesign and PrototypingUX / UI OptimisationCategory U&A'sFuture Scenario Planning

Where is The Lab Insight & Strategy located?

The Lab Insight & Strategy lists 3 office locations.

Richmond, Victoria, AUHQ
'Arthouse' 5 Stewart St
Bowen Hills, Queensland, AU
25 King St
Surry Hills, New South Wales, AU
2/91 Reservoir St

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Frequently asked questions about The Lab Insight & Strategy

What does The Lab Insight & Strategy do?

The Lab is a creative human understanding practice where ambitious brands come to make brilliant leaps. Founded in 2006, our fiercely independent collective of strategic thinkers fuses the powerful forces of culture, behaviour, and technology to reveal fresh perspectives that enable brands to take advantage of our rapidly changing society and stay ahead of change. Our areas of brilliance: Brand & Communications - Building distinctive brands that matter to people today, and tomorrow. Innovation and NPD - Disrupting with culturally charged ideas that solve unmet human needs. Experience & Journey - Creating brand, not bland, experiences. Audience Discovery - Illuminating the people you are designing for. Cultural Intelligence - Uncovering the cultural dynamics that shape people's behaviour now and in the future. Behavioural Science - Igniting positive behaviour change. We’re lighting the way forward with an eye on the bigger picture. As a company committed to the triple bottom line, we maintain a sharp focus on our work, the wellbeing of our people and the impact on our place. As a certified B Corp, we meet the highest verified standards of social and environmental performance, public transparency, and legal accountability, and aspire to use the power of business to address social and environmental challenges. We’re committed to reconciliation and have completed our Reflect RAP to drive change and unification. We’re proud of our progressive and flexible approach to work and wellness, with our generous leave policies and inclusive parental leave program.

How many employees does The Lab Insight & Strategy have?

The Lab Insight & Strategy has around 40 employees on LinkedIn.

Where is The Lab Insight & Strategy headquartered?

The Lab Insight & Strategy is headquartered in Richmond, Victoria.

Where does The Lab Insight & Strategy have offices?

The Lab Insight & Strategy lists 3 office locations, including Richmond, Victoria, AU; Bowen Hills, Queensland, AU; Surry Hills, New South Wales, AU.

When was The Lab Insight & Strategy founded?

The Lab Insight & Strategy was founded in 2006.

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