Company profile

True Fit

Turn shopper Doubt into Delight

Industry
Software Development
Employees
123
Headquarters
Boston, MA
Founded
2009
LinkedIn followers
11,572
Office locations
3

True Fit company summary

True Fit is a company in the Software Development industry, headquartered in Boston, MA, founded in 2009. On LinkedIn the company has around 123 employees and 11,572 followers. The company lists 3 office locations. Its listed specialties include fit personalization, predictive analytics / machine learning, conversion and growth, return reductions, in-store fit solutions.

What technology does True Fit use?

No technologies detected yet. Warmrank rechecks company websites on a rolling basis.

About True Fit

True Fit is the Fit Intelligence Layer for apparel and footwear commerce, helping retailers turn shopper uncertainty into confident purchase decisions. Every shopping journey eventually reaches the same question: “Will this fit me?” For fashion shoppers, that question is the moment where they either move forward, hesitate, order multiple sizes, or leave. True Fit helps retailers resolve that moment with decision-grade fit intelligence built on nearly 20 years of real-world purchase and return outcomes. Powered by a proprietary data foundation spanning over $616B in transactions, 60M unique active products, and 91K apparel and footwear brands, True Fit learns from what shoppers actually bought, kept, and returned, not guesses, static size charts, or generic AI inference. As commerce shifts toward AI agents and conversational shopping, True Fit gives retailers the intelligence layer needed to move shoppers from approximation to confidence. True Fit can be activated through an out-of-the-box Fit Agent or integrated as a Fit Intelligence Layer via MCP, bringing fit expertise into PDPs, shopping agents, search, support, returns, exchanges, and broader agentic commerce experiences. For retailers, this means higher conversion, fewer fit-related returns, fewer multi-size orders, stronger loyalty, and better shopper understanding across brands, categories, and markets. Conversational AI engages. Decision Intelligence converts. Learn more: https://www.truefit.com Request a demo: https://www.truefit.com/get-started

Specialties

fit personalizationpredictive analytics / machine learningconversion and growthreturn reductionsin-store fit solutionsAIdata & analyticsretail technologypersonalizationretail techfashion techdatacustomer loyaltycustomer lifetime valuesize recommendationsshopper journeyapparelfootwearFit RecommendationsFit GuidanceShopper Data

Where is True Fit located?

True Fit lists 3 office locations.

Boston, MA, USHQ
60 State Street
London, England WC2R 1DA, GB
231-232 Strand
Mumbai, Maharashtra, IN
Boomerang, Chandivali Farm Road

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Frequently asked questions about True Fit

What does True Fit do?

True Fit is the Fit Intelligence Layer for apparel and footwear commerce, helping retailers turn shopper uncertainty into confident purchase decisions. Every shopping journey eventually reaches the same question: “Will this fit me?” For fashion shoppers, that question is the moment where they either move forward, hesitate, order multiple sizes, or leave. True Fit helps retailers resolve that moment with decision-grade fit intelligence built on nearly 20 years of real-world purchase and return outcomes. Powered by a proprietary data foundation spanning over $616B in transactions, 60M unique active products, and 91K apparel and footwear brands, True Fit learns from what shoppers actually bought, kept, and returned, not guesses, static size charts, or generic AI inference. As commerce shifts toward AI agents and conversational shopping, True Fit gives retailers the intelligence layer needed to move shoppers from approximation to confidence. True Fit can be activated through an out-of-the-box Fit Agent or integrated as a Fit Intelligence Layer via MCP, bringing fit expertise into PDPs, shopping agents, search, support, returns, exchanges, and broader agentic commerce experiences. For retailers, this means higher conversion, fewer fit-related returns, fewer multi-size orders, stronger loyalty, and better shopper understanding across brands, categories, and markets. Conversational AI engages. Decision Intelligence converts. Learn more: https://www.truefit.com Request a demo: https://www.truefit.com/get-started

How many employees does True Fit have?

True Fit has around 123 employees on LinkedIn.

Where is True Fit headquartered?

True Fit is headquartered in Boston, MA.

Where does True Fit have offices?

True Fit lists 3 office locations, including Boston, MA, US; London, England WC2R 1DA, GB; Mumbai, Maharashtra, IN.

When was True Fit founded?

True Fit was founded in 2009.

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